77 hook templates.
Zero writer's block.
A curated library of proven YouTube title patterns — grouped by the six psychological archetypes that drive clicks. Copy, adapt, ship.
SAME ARCHETYPE SYSTEM AS HOOK LAB
SHOWING 77 / 77 HOOKS
{N} {topic} {outcome} in under {time}
e.g. 7 camera settings every creator should master in under 10 minutes
{N} reasons your {topic} isn't {outcome}
e.g. 5 reasons your videos aren't getting views
I tried {N} {topic} so you don't have to
e.g. I tried 17 YouTube growth tools so you don't have to
{N} {topic} that changed my {outcome}
e.g. 3 editing habits that changed my retention overnight
From {N} to {M}: how I {outcome}
e.g. From 100 to 100k subs: how I cracked the algorithm
The {N}-{unit} rule for {topic}
e.g. The 3-second rule for YouTube hooks
{N} things I wish I knew before {topic}
e.g. 12 things I wish I knew before starting YouTube
Why {N}% of {group} {outcome}
e.g. Why 93% of new channels quit in year one
I watched {N} {topic} — here's what works
e.g. I watched 200 viral videos — here's the pattern
{N} seconds that {outcome}
e.g. 8 seconds that decide if your video goes viral
${N} {topic} vs ${M} {topic}
e.g. $50 microphone vs $5,000 microphone
{N} days of {topic}: results
e.g. 30 days of daily uploads: what actually happened
{N} {topic} ranked worst to best
e.g. 11 editing software ranked worst to best
I {action} {N} times — this is what I learned
e.g. I published 100 videos — this is what I learned
Stop {doing action} — do this instead
e.g. Stop chasing viral hooks — do this instead
The worst {topic} mistake you're making
e.g. The worst thumbnail mistake you're making right now
Why your {topic} is failing
e.g. Why your YouTube channel is failing
Don't start {topic} until you watch this
e.g. Don't start YouTube until you watch this
{Authority} was lying to you about {topic}
e.g. MrBeast was lying to you about upload schedules
This {topic} is ruining your {outcome}
e.g. This editing habit is ruining your retention
I was wrong about {topic}
e.g. I was completely wrong about long-form content
The {topic} trap no one talks about
e.g. The subscribers trap no one talks about
What NOT to do when {topic}
e.g. What NOT to do when your video flops
Why I quit {topic}
e.g. Why I quit daily uploads after 90 days
Avoid these {N} {topic} at all costs
e.g. Avoid these 5 thumbnail styles at all costs
The dark side of {topic}
e.g. The dark side of going viral
Your {topic} is probably broken
e.g. Your hook is probably broken — here's how to fix it
The truth about {topic}
e.g. The truth about YouTube's algorithm in 2026
What {group} won't tell you about {topic}
e.g. What YouTubers won't tell you about monetization
This one {topic} changed everything
e.g. This one thumbnail tweak changed everything
I found the {topic} formula
e.g. I found the viral hook formula (and it's not what you think)
The REAL reason {outcome}
e.g. The REAL reason your videos stop at 500 views
Everyone is missing this about {topic}
e.g. Everyone is missing this about YouTube Shorts
I cracked the {topic} code
e.g. I cracked the retention code — here's the proof
{Unexpected outcome} — here's how
e.g. I gained 10,000 subs from one video — here's how
The {topic} no one is talking about
e.g. The growth tactic no one is talking about
Why {surprising fact}
e.g. Why my worst video got my best audience
This will change how you see {topic}
e.g. This will change how you see your analytics
I tested {topic} — the results shocked me
e.g. I tested every hook style — the results shocked me
Before you {action}, watch this
e.g. Before you upload your next video, watch this
I'm a {role}. Here's why I {unexpected action}
e.g. I'm a full-time YouTuber. Here's why I stopped making videos
Everything you know about {topic} is wrong
e.g. Everything you know about YouTube SEO is wrong
{Low number}-view video beats {high number}-view video
e.g. My 1,000-view video out-earned my 1M-view video
Why {common belief} is a myth
e.g. Why uploading daily is a myth
The opposite of {advice} actually works
e.g. The opposite of every YouTube advice actually works
I failed at {topic} on purpose
e.g. I failed at YouTube on purpose — here's what I learned
{Unexpected}: the {topic} paradox
e.g. Fewer uploads, more views: the content paradox
Stop trying to go viral — do {alternative} instead
e.g. Stop trying to go viral — build a cult audience instead
{Expensive thing} is worse than {cheap thing}
e.g. $10,000 camera is worse than an iPhone (here's proof)
I deleted {valuable thing} and got {better outcome}
e.g. I deleted my 500 old videos and grew faster than ever
The reason {famous creator} is wrong about {topic}
e.g. The reason MrBeast is wrong about titles
Why boring beats viral
e.g. Why boring videos beat viral ones (long-term)
{Rule} is dead. Here's what replaced it
e.g. The 10-minute rule is dead. Here's what replaced it
After {N} years in {field}, here's what I know
e.g. After 10 years running a YouTube channel, here's what I know
A former {authority role} explains {topic}
e.g. A former YouTube engineer explains the algorithm
The {topic} playbook — from {credential}
e.g. The viral hook playbook — from a channel with 5M subs
I've analyzed {N} {topic}. This is the pattern
e.g. I've analyzed 10,000 viral titles. This is the pattern
What I learned from {impressive outcome}
e.g. What I learned from 1 billion views
{Role} at {famous company} reveals {topic}
e.g. Growth lead at YouTube reveals ranking signals
The method I used to {impressive outcome}
e.g. The method I used to hit 100k subs in 90 days
I built a {size} channel — these are the rules
e.g. I built a 2M-subscriber channel — these are the only 5 rules
Top {N} {role} agree on this {topic} principle
e.g. Top 10 YouTubers agree on this one retention principle
I teach {topic} for a living. Here's the shortcut
e.g. I coach creators for a living. Here's the shortcut
The {topic} framework I charge ${amount} for
e.g. The hook framework I charge $2,000 for (free here)
{N} {profession} can't be wrong about {topic}
e.g. 100 creators can't be wrong about posting time
The {topic} secret {group} don't want you to know
e.g. The thumbnail secret agencies don't want you to know
The hidden {topic} inside {thing}
e.g. The hidden YouTube feature inside Studio
How {group} actually {outcome}
e.g. How top creators actually write titles (behind the scenes)
Leaked: {topic}
e.g. Leaked: YouTube's internal ranking memo
The {topic} nobody is teaching
e.g. The retention trick nobody is teaching
I worked at {company} — here's what they hide
e.g. I worked at a top creator agency — here's what they hide
Inside the {topic} of {role}
e.g. Inside the daily routine of a full-time YouTuber
The private {topic} playbook
e.g. The private hook playbook top 1% creators share
Uncovering the {topic} hack
e.g. Uncovering the thumbnail hack that 4x'd my CTR
This is how {group} really {action}
e.g. This is how 7-figure creators really write their scripts
The {topic} advantage you're not using
e.g. The analytics advantage 99% of creators ignore
The ${revenue} {topic} nobody sees
e.g. The $50k/month sponsor playbook nobody sees
HOW TO USE IT
A swipe file is a starting point, not a shortcut.
Six proven archetypes
Every hook is tagged with the psychological archetype it fires — Number, Negative Frame, Curiosity Gap, Pattern Interrupt, Authority, Secret Knowledge.
Template + real example
Each entry shows the abstract template plus a concrete example. Swipe the structure — the words are yours.
One-tap copy
Copy any template with a single tap and paste it into your next title draft. No signup, no paywall, no limits.
WANT HOOKS TUNED TO YOUR VIDEO?
Templates give you a starting point.
Hook Lab writes the finished line.
Inside VANTAGEVID, Hook Lab generates custom hooks for your specific topic, scored across all six archetypes, ranked for curiosity gap, and optimised against the actual top-performing videos in your niche.
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Frequently asked
How do I use a hook from this swipe file?
Pick an archetype that matches your video's angle, then adapt the template to your topic. The curly-brace placeholders — {topic}, {N}, {outcome} — tell you what to replace.
Can I mix two archetypes in one title?
Yes — the strongest titles fire 2+ archetypes. Pair a Number Hook with a Negative Frame, or Authority with Curiosity Gap. Our scoring engine inside the platform can score your title across all six dimensions at once.
Why are some categories shorter than others?
Each archetype has its own shelf life. Secret-Knowledge hooks saturate fastest — too many in a niche and they stop converting. We've weighted the library toward the archetypes that stay durable.
What does VANTAGEVID add over a swipe file?
The platform generates custom hooks for YOUR specific topic, scored against the actual top-performing videos in your niche, with archetype stacking, curiosity-gap analysis, and live retention prediction.