What is your niche actually worth?
Pick a niche, enter your monthly views. Get a realistic monthly revenue estimate split across ad earnings and sponsor potential — grounded in real RPM bands, not hype.
15 NICHES · AD + SPONSOR SPLIT · HONEST RANGES
ESTIMATED MONTHLY REVENUE
$1.2k – $6.0k
for 100k views/month in Tech / SaaS
AD REVENUE
$400 – $1.2k
RPM $4 – $12 · YouTube Partner Program split already applied
SPONSOR POTENTIAL
$800 – $4.8k
Typical sponsor-deal multiple on ad revenue for this niche
DIRECTIONAL ESTIMATE — YOUR ACTUAL RPM DEPENDS ON AUDIENCE GEO, WATCH TIME, AND SEASONALITY
WANT THE EXACT NUMBERS?
Revenue Intelligence maps your specific channel's niche, geography, and content type to an actual revenue-maximizing content plan — not a niche-wide estimate.
HOW THE MATH WORKS
Niche drives it. Views amplify it.
Niche-aware RPM
15 niches, each with its own realistic RPM range — finance and tech earn 10× what kids and music channels see.
Ad + sponsor split
Separates monetization into ad revenue and sponsor-deal potential so you can see where the real money is.
Grounded in data
RPM bands are drawn from public creator disclosures and industry reports — directional, honest, not cherry-picked.
AN ESTIMATE IS NOT A STRATEGY
A calculator tells you what's possible.
Revenue Intelligence tells you what's next.
VANTAGEVID's Revenue Intelligence module maps your specific channel — niche, audience geo, watch-time curve — against the content types that actually compound revenue. You get a 5-video content plan engineered to maximize $/view.
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Frequently asked
How accurate is this estimate?
Directional. Real RPM depends on audience geography (US / UK / Canada pay 5–10× more than South Asia), watch time, seasonality, and ad-inventory density. The ranges here bracket what most channels see — you might land anywhere inside the band.
Why is finance so much higher than gaming?
CPM is driven by what advertisers will pay to reach a specific audience. Finance viewers are high-intent, high-purchase; gaming viewers skew younger and less commercial. Niche is the single biggest lever on your RPM.
What's the difference between RPM and CPM?
CPM is what advertisers pay per 1,000 ad impressions. RPM is what YOU see per 1,000 video views — after YouTube's 45% cut and after accounting for the fact that not every view sees an ad. RPM is the creator-facing number.
Does this include Shorts?
Shorts have their own revenue model (a pool based on share-of-views) and typically pay 1/10th of long-form RPM. This calculator assumes standard long-form views.
How do I actually grow my RPM?
Three levers: shift audience toward higher-paying geos, raise watch time (more ad slots per video), and stack sponsor deals on top. VANTAGEVID's Revenue Intelligence maps all three into one strategy for your channel.